Cate / Thomson


Local

Undiscovered

Print Design / Type Design / Web Design

12" x 18" / 60 Lithoprints /
30 Repurposed Maps / Hand-Generated Typography / QR Code / Website / HTML / CSS

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Local Undiscovered was created out of a need to bring awareness to Detroit's local community and surroundings, where in a big city, many great places are often undiscovered. In an attempt to call attention to some of these great locations, I developed a system of repurposed, lithographic printed maps to help make their discovery feel more like a treasure hunt. With 60 individual maps, all of which contain the Detroit area, were hand printed with markers and text to call out specific locations and a QR to point to an accompanying website.